Meet the Leaders

CEO & Certified Agent

Rasheeda Liberty, also known affectionately as Lady Lib, is our lead agent of Lady Lib Sports and Entertainment. Lady Lib brings over 25 years of progressive corporate negotiation and brand amplification from Fortune 100 companies. She is a leading negotiator with all 32 teams of the NFL, the CFL, USFL and XFL. Creating visibility, driving awareness, and selling a viable skill set have allowed Lady Lib to secure contracts, private workouts and all-star game and showcase invitations with ease. The basis of her success is the fact that clients are "more than a transaction" to her and her team. Lady Lib prides herself on taking care of the full life cycle of the client both on and off the field, from collegiate play through retirement.

Chief Legal Officer & Certified Agent

Joyván Malbon-Griffin, Esq. (Joy) is the lead counsel for Lady Lib Sports and Entertainment. In addition to being lead counsel and a certified agent, Joy serves as a Regional Director and Claims Attorney assisting firms with the securement of liability insurance and providing risk management to firms including but not limited to ethical malpractice prevention, case file management, trust account management and cybersecurity. Her experience is vast in handling complex civil litigation in state and federal courts, serving as an adjunct professor and most importantly representing professional athletes and athlete agents. As an emerging expert, Joy teaches continuing legal education courses in various areas of practice, such as the proper ethical use of social media and managing client name, image and likeness (NIL) representation. As an award-winning attorney, accomplished litigator and leading expert in her field, Joy is a powerful voice in successful management and negotiation on behalf of our clients.

Client Operations

Jehlani Wilcher serves as the client operations leader for Lady Lib Sports and Entertainment. In this capacity, Jehlani handles client data and analytics, tracks all media and scout reports, manages training and all-star game logistics, and appearances for draft eligible clients.